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How IoT and Analytics Reshape Vertical Markets
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Why disrupting insurance is hard and too few entrepreneurs are addressing the real problem

The Fintech Times

The insurance industry has been ripe for disruption for years and yet a quick walk around Leadenhall market where brokers bustle about with paper files under their arms reveals nothing has changed in decades. From one perspective it’s very simple to answer: every player in the insurance market has been enjoying 10-20% net margins for over a century, so why would they want that to change?