1. Articles in category: Retail

    49-53 of 53 « 1 2 3
    1. Smart Lights In Stores Can Pinpoint Shoppers to Within 8 Inches For Messaging 06/13/2016

      Smart Lights In Stores Can Pinpoint Shoppers to Within 8 Inches For Messaging 06/13/2016

      Indoor beaconing is going wall to wall. Or more accurately, it’s going from ceiling to floor, as store lighting joins the Internet of Things. The ultimate effect is that the location of in-store shoppers can be very precisely identified and retailers or marketers can then deliver highly targeted, location-based offers, on the spot. GPS has been pretty good at identifying general location and when combined with Wi-Fi and beacons, the combo can paint a pretty good picture of proximity of a person.

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    2. 3 Ways IoT for Retail is Improving the In-Store Experience

      3 Ways IoT for Retail is Improving the In-Store Experience

      Facebook Flipboard 0 32 SHARES We’ve covered how the Internet of Things (IoT) is transforming industries like logistics and utility/green energy companies, but haven’t yet explored its impact on the retail space, specifically when it comes to inventory management. IoT seems tailor-made for retailers, as their business naturally involves “things” and these things go on a journey from manufacturer, to distributor, to retailer, to the end customer.

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    3. ComQi Elevates Retail Customer Engagement Through Smart Integration With the Internet of Things

      Position Paper By Global Provider of Customer Engagement Solutions Explores How IoT Drives Relevance, Efficiencies for Stores and Shoppers

      New York, June 15th 2015

      A new position paper by ComQi, a Customer Engagement technology firm, explores how retailers can use devices and real-time data to make their stores smart and dynamic.

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    49-53 of 53 « 1 2 3
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